Letter From the Founder
John Hadfield
CEO, HomeSocial Warranty Inc.

Dear Friends, Partners, and Future Stakeholders,
I’ve dedicated my career to residential construction, working as an architectural designer, self-employed businessman, and contractor. These roles have given me the privilege of seeing the industry from every angle—witnessing its potential for innovation and resilience, but also the inefficiencies and risks that can undermine the best of intentions. I’ve watched promising projects stall due to outdated processes, lack of trust, and financial vulnerability, leaving homeowners and builders in limbo.

That’s why I’m writing today with both urgency and excitement about HomeSocial Warranty Inc. (often referred to as “HomeSocial”): a next-generation digital ecosystem built for the residential construction market. Our platform consolidates warranties, legal services, and secure escrow processes under one streamlined roof—aiming to drastically reduce delays, bolster compliance, and protect funds from start to finish. Ultimately, my vision is to create a transparent, efficient environment that enables builders, homeowners, contractors, and regulators to collaborate more powerfully than ever.

My conviction stems from years spent on job sites—navigating complex contracts, verifying materials, and tackling problems that arise when communication and accountability break down. In that time, I’ve seen how small oversights can escalate into costly detours, and how the fear of fraud or legal disputes can paralyze even the most ambitious projects. HomeSocial exists to overcome those barriers, establishing a trusted framework where everyone knows their rights, responsibilities, and the state of project finances.

Without HomeSocial, our industry remains vulnerable—fragmented, under-served, and too often blindsided by unethical practices. But with the support of key stakeholders—from local government agencies to national financial institutions—we have a unique opportunity to lead the market toward safer, more cost-effective, and ethically sound building practices. By unifying our efforts, we can strengthen the foundation of residential construction for families across North America, whether they’re engaging in their first reno or seasoned developers seeking to innovate on a larger scale.

I write to you with the confidence that my experiences, both in the trenches and behind the drafting table, have equipped me to guide this evolution. Yet no single person can bring this vision to life alone. It requires partners who share the commitment to streamline processes, reduce fraud, and embrace cutting-edge technology in construction. I invite you to join me in transforming how our industry plans, funds, and safeguards the places we call home.

Thank you for your time, and for sharing the belief that we can make a meaningful impact on residential construction. I look forward to partnering with you as we chart this path forward—together.

Sincerely,
John Hadfield
CEO, HomeSocial Warranty Inc.